The episode: “The Sinister Urge,” ep. 613
The riff: Inserted incredulously by Crow as dialog after a man talking on the phone says “What? A spot?”
The explanation: Dinah Shore was an American pop singer and actress who achieved unprecedented fame as a solo singer in America’s big band era, the 1940s and 1950s. Later in her career she moved to television acting, including hosting the popular “Dinah Shore Chevy Show” from 1956-1963. A musical variety show, the theme “See the U.S.A. in your Chevrolet” lived on for many more years in Chevy advertising.
Novelty factor: I’ve never heard of this woman or her show, but judging from the photos she was one gorgeous lady.